The idea behind the Pureolgy brand was to create an entire range of shampoos, conditioners, leave-in treatments as well as styling products that could work together to maintain the health and vibrancy of hair colour between professional colour services.
The key to making this happen was to create product formulas that reduced hair colour fadeage and at the same time helped to condition the hair with natural blends of Certified Organic Botanicals.
As a result, Markham created products that contain sulfate-free formulas (sodium chloride is known for stripping colour from the hair, causing increased oxidation hair colour fadage and damage) and an Antifade Complex - a new proprietary ingredient technology of sunscreens and potent antioxidants that function as free radical inhibitors to minimize oxidation, prevent damage and fadeage from UVA/UVB rays and maximize colour retention.
In addition, Certified Organic Botanicals are derived from various portions of plants, such as the leaves, flowers roots or berries, and provide concentrated natural conditioning to all hair types.
An ongoing commitment to increased knowledge and personal development is at the heart of earning better and living better. Redken Education is dedicated to instilling the principles of success to the professional salon industry and empowering salon professionals with educational tools that develop their skills in the areas of business, design and color, training, personal development and wealth-building. Led by a global network of award-winning artists, a complete platform of programs is available to enhance the skills of every salon professional.
Redken is dedicated to enhance the skills of every salon professional. Redken Education is built on principles… common elements that link our network of artists throughout the world. Whether it’s an in-salon class, a session at the Redken Exchange or a sold-out event at the Symposium, the principles that form our foundations are all self-evident, impersonal, universal, timeless, enduring, enlightening and empowering. All of these attributes give our education programs a point of difference, cohesive structure, creative formats and inspiring strength.
More than any other professional nail care product it produces, OPI is renowned globally for its Nail Lacquers – a brilliant, chip-resistant, professional formula available in over 200 fashion-forward colors.
With clever names that customers look forward to with each new Collection, OPI Nail Lacquers are beloved around the world, and trusted by professionals. Neither OPI Nail Lacquers nor any other OPI product or service is subject to animal testing.
OPI also takes a lead within the Professional Beauty Industry in raising the standards by which the industry operates. OPI is active in numerous industry associations whose aim is to ensure that consumer safety is always preserved, through products and services which are developed to meet and exceed safety standards. The company works closely with federal, state, local, and international agencies and scientists for the same purpose.
Since 1979, CND has developed pioneering professional products and services that expand the promise and possibility of beauty for hands and feet. Our mission is simple: to provide the salon and spa professional with everything they need – products, services, education and support – for the highest-quality nail services.
CND pursues this with an unwavering commitment to excellence. Every one of our products is meticulously researched in our own state-of-the-art laboratory and tested in the field before it ever reaches the hands of our customers.
Founded in 1980 by the American hairdresser, Arnie Miller, Matrix services community salons with a diverse range of haircare, color, style, and texturing products as well as unique in-salon treatments and services that provide solutions for every hair type.
Matrix is committed to serving each and every community salon and empowering stylists to create positive change for their clients and the world around them. Through inspiration and innovation, Matrix supports every salon professional to achieve their dreams and IMAGINE ALL THEY CAN BE.
Matrix works with some of the most in-demand hairdressers around the world. As ambassadors to Matrix, they travel the country sharing their cutting-edge creativity and techniques with stylists eager to expand their knowledge.
Matrix Biolage has unlocked the secret code of nature to extend our brand to the next level of Haircare. For the first time, we are introducing BIOMATCH, a scientific innovation to design superior hair care to solve every hair problem.
Using science we have looked into nature and how it faces everyday challenges and asked the question, “How does nature solve it?” By learning nature’s mechanisms, Biolage reinventions itself, now mimicking nature, for the best results.
For us, producing the highest quality professional hair care available is simply not enough. Paul Mitchell is (and always will be) dedicated to making our world a more beautiful place. We were the first professional beauty company to stand up against animal testing and our charitable efforts continue to set the standard for giving in our industry. A commitment to caring for people and the planet is a driving force in everything we do.
Some things never change. Paul Mitchell Co-founder and Chairman of the Board John Paul DeJoria and Co-owner Angus Mitchell still steer our company according to its original vision. Despite offers from public corporations to sell, they refuse because of our initial vow to stand by the professional beauty industry. The men behind our bottle make Paul Mitchell one of the most recognized and respected names in the industry. Nearly 35 years ago, two friends were inspired to start a company that would support the success of hairdressers and provide luxury hair care at an affordable price. The rest is history.
While the Dermalogica story begins in 1986, the force of change in the industry started in Los Angeles, circa 1983. Jane Wurwand, a tenured, United Kingdom-trained skin therapist new to the American "esthetician" industry, recognized that continuing skin and body therapy education was practically non-existent in the United States. While her training had been comprehensive and serious, US students entered the industry licensed yet under-trained, and worse, under-respected.
Jane put her education in action, opening a small classroom in Marina del Rey, California under the name The International Dermal Institute (IDI). She invited licensed skin therapists to get hands-on with the postgraduate training so critical to making them competitive in the business. Today, IDI is considered the international gold-standard for postgraduate skin and body therapy training with 37 locations worldwide.